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This article is only applicable to Grubhub delivery restaurants. If your restaurant does not utilize Grubhub delivery, this information does not currently apply to you.
What is food on-time rate?
Food on-time rate: This is defined as drive wait time- the number of minutes and seconds a driver waits for a customer’s order to be ready for delivery.
This measurement tells you how long drivers wait for their order, which contributes to a customer’s overall wait time and satisfaction. While restaurants cannot control every factor that affects a customer’s order wait time, there are many things you can do to improve driver wait time.
What can I do to improve this?
- Adjust and confirm your prep time per order in your GFR account
- Ensure your restaurant is staffed for any influx in orders
- Hit “order ready” in your GFR account to ensure a seamless delivery
- Reach out to our Restaurant Care Team to set up a game plan to improve your restaurant’s order on-time rate
Why should I care?
The less time a customer waits for their order, the more likely they are to be happy with their experience. Our data shows that on-time orders equal happier customers, and happy customers are more likely to be repeat customers.
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