3 Ways to Gain Traction on Instagram

Today, foodies are everywhere — especially on Instagram. From picking the right filter to coming up with the perfect caption, they have this particular social media channel down to a science.

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3 Ways Images Can Improve Your Restaurant’s Online Ordering Experience

Looking for a sure-fire way to win the attention of Grubhub customers and improve the online ordering experience?  (more…)

Restaurant Delivery Marketing 101: Interview with a Grubhub Expert

Restaurant delivery has come on strong in recent years and shows no signs of slowing down anytime soon. According to a study prepared by Morgan Stanley analysts, the food delivery industry could one day be worth seven times more than its current value of $30 billion. (more…)

Why Content Marketing is Important for Your Restaurant

Content marketing offers the opportunity to build greater loyalty among your current restaurant customers, and catch the attention of potential customers who may not have otherwise known about your restaurant. (more…)

4 Tips for Recruiting New Restaurant Staff

One of the many challenges restaurants face is recruiting and hiring new staff. After all, your staff is ultimately responsible for upholding customer service and preparing the best dishes possible. So how can you go about finding top talent – and getting them to join your team? (more…)

How to Make Kids’ Menus Healthier

As a restaurant owner, you’ve likely made strides in offering healthy menu items to customers, consciously incorporating fresh, better-for-you dining options into your menu. Now that you’ve catered to adult diners looking to make healthier decisions, it’s time to focus on your littlest customers –the kids – if you haven’t done so already. (more…)

How to Market Healthy Menu Items to New Year’s Resolution-ers

New year, new resolutions. When the ball drops and 2016 is officially in the rearview, your diners will start making good on their New Year’s resolutions ranging from spending less money to spending more time with family – and perhaps most famously, eating healthier. (more…)

3 Ways Upscale Restaurants Can Market on Social Media

Nearly 60 percent of chain restaurants along with 75 percent of independent restaurants use social media – and for good reason. New features such as Instagram “Stories” have made it easier than ever before to engage loyal diners and attract new ones. (more…)

The Do’s and Don’ts of Rebranding Your Restaurant

From attracting new diners to closely meeting the ever-changing needs of loyal customers, rebranding your restaurant can be an effective way to increase sales. Thinking about trying it out? Here are a few do’s and don’ts to help you along the way. (more…)

Top Podcasts for Restaurateurs

For restaurant owners and operators who might not have enough hours in the day to carve out time for researching the latest trends, podcasts can be the perfect solution. Podcasts are an easy, schedule-friendly way for restaurant leaders to get a quick dose of professional development. (more…)