Getting Your Restaurant Ready for Football’s Biggest Night

With the nation’s biggest pro-football event just weeks away, it’s time to draw up a game day menu for this year’s festivities. After all, football’s biggest night could make an even bigger impact on your bottom line.

Of the $14 billion spent by fans during last year’s game, nearly 80% went toward food and beverages.¹ Gear up for game day with these fan favorites as well as a few tips on how to handle the rush of orders that are sure to come your way.

Gridiron grub

Get ready for some football with these trending dishes.

  • Lettuce chicken wraps
  • Mini corn dogs
  • Kimchi fries
  • Soft pretzels
  • Korean fried chicken wings

Get ahead of the surge

No matter which two teams compete, one thing’s for sure — demand is set to soar on game day. Prepare for the boost in customers and orders with the following 3 tips.

1. Add specials — Fans love combining food and football. Satisfy their appetites with a game day menu that features plenty of specials. Grubhub for Restaurants makes it easy to update menus and ensure specific items are only available during the times you specify.

2. Double up on delivery — Demand for delivery is sure to skyrocket before kickoff. Schedule a few extra employees for the big day, or better yet, outsource your delivery service. With the ability to take on your entire delivery process, a third-party option like Grubhub takes insurance costs and stress off your plate, while also scaling to meet your restaurant’s delivery needs.

3. Go mobile — Just under 40% of millennials have ordered delivery or takeout using their smartphones.² Cater to tech-savvy customers with a partner like Grubhub that can feature your restaurant’s menu on a mobile ordering app. Top notch mobile ordering can increase your chances of becoming a go-to restaurant for game day festivities and long after the championship event ends.

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¹National Retail Federation: Super Bowl Spending Survey
²Oracle — Millennials and Hospitality: The Redefinition of Service